This project explores the cyclical impact of cyberbullying through a 3D narrative. Using a “player perspective,” viewers enter a virtual world where martial arts combat metaphorically represents verbal conflict, revealing shifting roles between aggressor and victim. The “shadow” protagonist symbolizes our online selves, while the imagery of Avici Hell reflects the psychological trap of emotional cycles.
The project critiques platform mechanisms that may fuel online violence, emphasizing that harm often continues systemically. It encourages social media users to reflect on their role in digital spaces and the potential consequences of their words.
Kaiyuan Ge
My name is Kaiyuan Ge, a digital media director and animation designer with a background in Art and Technology from the China Academy of Art. I specialize in digital storytelling through 3D animation, moving image, and spatial design. My past experience includes stage and spatial design, as well as exploring interactive installations and experimental games. At the Royal College of Art, I designed and developed an independent game, which deepened my understanding of how interactivity connects creators, audiences, and themes. Recently, I’ve focused on narrative-driven moving image to create more emotional resonance.
Email: 10046112@network.rca.ac.uk Red Note: Link
Website: https://kai927.cargo.site/
Jingyi Lyu
I am a digital media interaction designer. The projects include game design, animation, interactive device design, and XR interaction design, with a focus on immersive experiences and storytelling. My work explores the relationship between humans and nature, connections with non-human entities, and various social issues. I enjoy using different forms of expression to convey the core themes of my work and tell the stories I wish to share.
In the future, I will continue to deepen my understanding of art, technology, nature, and humanistic concerns, exploring each theme with a dialectical approach. Through digital art, I aim to imbue my work with a unique sense of impact, while exploring the boundaries between humans and technology, as well as between humans and non-human entities.
Instagram: @lvjingyi2024
Email: lvjingyi2024@163.com Website: https://lyu129.cargo.site
Xuanjie Zhou
I’m Xuanjie Zhou, a multidisciplinary designer. My work explores the intersection of digital storytelling, branding, and visual communication, often integrating local culture, emerging technologies, and narrative thinking into design practice.
Rooted in both Chinese and global perspectives, I’m driven by a desire to create meaningful, emotionally resonant experiences across mediums—whether visual, spatial, or interactive. I believe design is not just about form, but about provoking thought, building connections, and reflecting the complex realities we live in.
Instagram: @supzzz14
Email: 732428077@qq.com